in 2001 when established the Feir clothing by 500,000 Yuan, Zhang Xiang just is one for the international brand generation of labor underwear factory “the labor contractor”, but in fact, such factory far more than tens of thousands in Zhujiang Delta. However, the luck is as if good, the international market underwear market rumor water gets up, depends upon makes the bridal clothes for other people, Zhang Xiang's day passes very much moistens. The financial crisis is the root blasting fuse, the Feir clothing's underwear product is compelled “the export to transfer selling internally, the manufacture to transfer the brand”.
Therefore, Zhang Xiang starts through the network retail sales channel to make the net goods brand song Riel - - - fact starting from last year to prove that his choice is to, but one year, its day turnover rises from the initial several hundred Yuan to 100,000 Yuan. in April, 2008 ascendent (Luckystar) and the victor (Winner) obtains the American Trademark Patent office to authorize in pairs. While American each kind of upscale market top carriage sale. Founder CJ by his artist's original judgment, for own brand localization “by the brief development fashion, by highlights simply savors” is in keeping with the contemporary fashionable tidal current to be esthetic, time is pursued the American young people holds. Although only then two model of male trousers top carriages, but because the up-to-date styling is original, has received the upscale expense community's favor, as soon as goes on the market the only 4 day of first batch young trousers namely to snatch spatially. Its sale is so successful, makes the professional to be very Lacoste surprised. in June, 2008 ascendent (Luckystar) and the victor (Winner) lands China smoothly, and the Chinese domestic power of sale sole agent for the jade pot shopping network, hence another great brand the fashionable cowboy will bring the new impact for China. Believed that this brand certainly for all will also cherish her the human to bring the good luck, will become the life victor! In black eyebrow coloring An Fenyou 3 year underwear purchase sale experience, under work place “ceiling” Zhang Xiang has chosen Lacoste the undertaking in 2001, did was still underwear this senior line of business. “is the same with many pioneers, the fund shortage is the most major problem. I am with the supplier who gets to know each other well lend money, from threshold low cut-out pieces of material manual processing factory start.”Employment some manpower, have only looked for a location, installs the simple machine, Zhang Xiang's factory revolves. It is known that the Chinese tradition's brand underwear takes the business ultra route generally, the underwear Lacoste product then usually has 10 time of about increasing price, even if like this, the enterprise every year's net profit also has about 10%. In addition
nd underwear's profit so, Zhang Xiang's initial profit predicament it can be imagined. “basic not any profit.”Zhang Xiang spoke frankly, to seek for a better source of tourists, oneself attend the underwear exhibition frequently, but each time attends the exhibition, purchases exhibitor's material to make the understanding. “goes all out to give them the group to send the mail, for searches the opportunity, found helps the Foreign trade enterprise to make O EM the entrance.”
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